MEDIA CONTACT: 

Peggy C. Frank, MBA

VP, Public Relations, MCOL

818.735.3591

peggyf@mcol.com 

NEW MCOLBLOG FEATURES TEAM OF EIGHT NATIONALLY RESPECTED HEALTH INDUSTRY PROFESSIONALS OFFERING KEY INSIGHTS AND DIALOGUE ON A WIDE RANGE OF IMPORTANT TOPICS SHAPING THE BUSINESS AND FUTURE OF HEALTH CARE-- WWW.MCOLBLOG.COM

MODESTO, CA, --- MCOL, the premiere business-to-business publisher of health management and managed care resources, is pleased to announce the launch of the MCOLBlog at www.mcolblog.com, featuring eight nationally respected health industry professionals as members of the MCOLBlog Team that will offer key insights and dialogue regarding a wide range of important topics shaping the business and future of health care delivery.

"MCOL has for a number of years offered a blog with insightful commentary and perspectives to its own paid membership base," notes MCOL President Clive Riddle. "We're delighted to now unveil a public blog that covers a wide range of important issues utilizing the collective wisdom and experiences of our new MCOL Blog Team."

The MCOL Blog Team includes:

Kathleen Curtin, Consultant, Healthcare Value Management, Buffalo, NY who will be making posts regarding physician measurement and improvement programs, and related topics.

William DeMarco, President, DeMarco and Associates, Rockford, IL, who will be discussing provider and employer prospective payment approaches in addressing Pay for Performance models, for purposes of developing direct employer/provider contracting entities, benchmarking collaboratives under the new value purchasing initiatives, as well as single specialty centers of excellence.

Peggy C. Frank, MBA, CEO, Frank Public Relations Worldwide, Westlake Village, CA, who will be addressing key healthcare issues that affect the consumer.

Laurie Gelb, Independent Consultant, Wilmington, DE, who will be engaging in discussion son various aspects of decision support.

Lindsay Resnick, Chief Marketing Officer, Finelight, Inc, Chicago, IL, who will be discussing such topics as consumer directed health plans, product branding, Medicare, direct-to-consumer selling, and how to achieve a dominant position in segmented markets such as young invincibles, boomers, and seniors.

Clive Riddle, President, MCOL, Modesto, CA, who will be addressing issues including consumer driven care, transparency, health care reform, strategies addressing plan design and costs, convenient care, international health care issues, Medicare and Medicaid managed care.

Claire Thayer, Vice President, Research and Development, MCOL, Portland, OR, who will share commentary on a wide variety of key issues, largely based on the pulse of her interactions with MCOL members.

Kismet Toksu, Senior Consultant, Reden & Anders, McLean, VA, who will be commenting on a spectrum of issues that pertain to consumer-directed health care.

"We encourage all professionals to visit the MCOLBlog often, post comments and join in the dialogue on these issues," adds Clive Riddle.

About MCOL

MCOL publishes knowledge resources to health management, managed care, and other health professionals through Membership services, HealthcareWebSummits, HealthQuest Publications, e-learning software, e-commerce, specialty web sites, e-business solutions and news releases through the HealthExecWire division. MCOL is based in Modesto, California, with additional offices in Portland, Oregon. For more information, please visit www.mcol.com/about.htm, or call 209.577.4888.