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HealthExecWire
Selected news releases for today's health care executives


Reducing Medicare Marketing Costs While Boosting Enrollment

 
Wednesday, August 12th, 2009
1:00 -2:00PM Eastern
  • Decrease Spending While Improving Results
  • Specific Strategies to Optimize Marketing Budget
 

Register for $195
Call 209.577.4888 or
Click here to register

  • Brand positioning in a sales driven marketplace
  • Micro-segmenting prospects; Turning seniors surfing the web into leads
  • Using competitive intelligence to save time and money
  • Juggling the market/sales/compliance dynamic

Learning Objectives

 
Competitive jockeying, compliance challenges, shifting consumer priorities, and sustainable membership growth create a pressure-packed environment for Medicare Advantage plans. All during a time when marketing budgets have been slashed. This seminar offers specific strategies to decrease Medicare marketing spending while improving enrollment results.

From improved customer segmentation to lead generation tactics, plans need to reduce member acquisition costs and continue to hit aggressive enrollment targets.

Register Today!

 

http://www.healthwebsummit.com/medicare081209.htm

Call: 209.577.4888

 


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