FOR
IMMEDIATE RELEASE
MCOL Appoints
Peggy Frank Lyle as VP of Public Relations
Former Prudential HealthCare Director of PR Joins Preeminent Healthcare
Information Site
MODESTO,
CA ---Jan. 10, 2000 – MCOL (mcol.com), the internet’s managed care knowledge
resource company, today announced the appointment of Peggy Frank Lyle as vice
president of public relations.
Lyle, previously director of public relations for Prudential
HealthCare’s Western Division, is bringing her extensive experience in all
facets of health care public relations and marketing to Managed Care-On Line. As
part of MCOL’s team, Lyle will oversee and manage the strategic public
relations and business communications of this five-year-old Internet site, which
continues to exceed members’ expectations through the delivery of additional
products and services.
“Peggy is a consummate professional whose solid background will
resonate within MCOL to advance and distinguish our image and reputation as the
preeminent managed healthcare Internet site,” said Clive Riddle, president,
MCOL.
Lyle brings more than twenty-three years of healthcare experience to her
new position. Prior to her four years with Prudential HealthCare, she spent
nearly l3 years as assistant director of public relations and manager of media
relations at Cedars-Sinai Health Systems in Los Angeles, CA. Her healthcare
public relations background includes Weight Watchers, International, where she
served as director of public relations and advertising for their Southern
California franchise, and Saint John’s Hospital and Health Center in Santa
Monica, CA.
She is a well-known speaker on health care public relations issues, and
has received numerous national and local awards acknowledging her
professionalism. She received her MBA, with an emphasis in Health Care
Management, from California Lutheran University, and her B.A. in Journalism from
California State University, Northridge.
MCOL is a healthcare information technology company specializing in delivering managed care knowledge resources to professionals involved in managed care via the Internet and through software applications. MCOL business lines include: Managed Care On-Line™ and Global HealthResources.Com, internet membership-based services providing managed care knowledge resources through member only web sites, e-mail delivery services and optional software; Managed Care Store, a one-stop shopping place for managed care informational resources; and Software Development and Services. MCOL is based in Modesto, California with additional offices in Portland, Oregon.